THE COMPLETE SPONSORSHIP SYSTEM
You’re not being ghosted. You’re being ignored for a reason
Orbit is the complete sponsorship system for event organisers and rights holders who are done guessing and ready to land real brand partnerships with the strategy, tools and confidence to close.
Where sponsorship comes full circle.
Proposals that go unanswered
You’ve sent decks. You’ve followed up twice. Nothing comes back not even a no. You’re not sure why.
Pricing packages you can’t justify
You don’t know what your assets are actually worth, so you guess and either undersell or price yourself out
Looking amateur on paper
Your event is quality. Your proposal doesn’t show why to a sponsor. That gap is costing you deals and money.
Sponsors aren't ignoring you because your event isn't good enough. They're ignoring you because you're not speaking their language.
The sponsorship conversation has shifted. Brands don't buy exposure anymore they buy outcomes. The event organisers landing deals have learned to sell that. Orbit teaches you how.
HOW ORBIT WORKS
One system. Every stage of the sponsorship journey.
Orbit isn't a template pack. It isn't a course. It's a complete operating system for sponsorship built around a single connected framework that takes you from first conversation to signed agreement.
Everything inside Orbit speaks the same language. Your strategy feeds your workbook. Your workbook builds your packages. Your packages shape your proposals. Nothing is disconnected. Nothing is left to guess.
FOUR ELEMENTS. ONE COMPLETE SYSTEM
No fluff. No unnecessary theory. Just what actually works.
Every piece of Orbit is designed to work together and powerful enough to stand on its own.
Element 01
Practical Guide
The strategy, process and thinking behind every successful sponsorship approach. This is where you learn to build a case that brands actually want to say yes to.
The Orbit Value Story Framework
How to position your event for brands
Approaching and qualifying the right prospects
The full process from first contact to close
Element 02
Sponsorship Workbook
A fully structured Excel workbook that calculates your asset values, builds your packages and tells you what to charge so you never have to guess again.
Asset valuation calculator
Package builder with tiered structure
Know your numbers before any conversation starts
Budget tracking and projection tools
Element 03
Ready-to-Use Templates
13 professionally designed templates covering every stage of the sponsorship process from first outreach to post-event reporting. Open. Edit. Send.
Outreach email sequences
Activation brief & asset delivery forms
Post-event reporting template
Sponsor feedback & satisfaction survey
Element 04
Sponsorship Proposals
Three polished, fully editable proposal decks built around the Orbit Value Story Framework. Drop in your event details and present like you've done this a hundred times.
Three distinct proposal styles
Built for different event types
Value-led structure not just an asset list
Designed to convert, not just inform
Element 01
Practical Guide
Element 02
Sponsorship Workbook
Element 03
Ready-to-Use Templates
Element 04
Sponsorship Proposals
WHO IT’S FOR
Built for those wanting an effective sponsorship programme.
Whether you are running a local community event with 200 attendees or a national music festival with 20,000, the system is the same.
Festival Organisers
From small community festivals to large scale productions. Finally close the brand deals your events deserves.
Arts & Culture Organisations
Make a compelling case for cultural sponsorship with a system designed to convert sceptical marketing teams.
Sports Events
From small community festivals to large scale productions. Finally close the brand deals your events deserves.
Community Event Directors
Even small events have real sponsorship value. Orbit shows you how to find it, price it and pitch it.
Conference & Expo Teams
Professionalise your sponsorship offer and stop underselling the audience you've worked hard to build.
Rights Holders
You have assets brands want. Orbit gives you the system to package and present them like a professional.
THE SHIFT
Before Orbit. After Orbit
Before Orbit
✕Sending generic proposals and hoping for the best
✕Guessing at package prices with no confidence
✕Chasing sponsors with no clear follow-up system
✕Presenting assets instead of brand outcomes
✕Feeling like you're asking for a favour
✕Rebuilding everything from scratch every year
After Orbit
- Approaching brands with a clear, compelling value story
- Pricing packages based on calculated, defensible value
- A structured process from first contact to signed deal
- Proposals that speak to brand objectives, not just logos
- Showing up as a professional partner worth backing
- A reusable system that gets stronger every season
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"If you run events and don't yet have a proper sponsorship strategy behind them, that's the gap Colm's system closes."
I've worked with Colm for four years, across 3 distinct events including a consumer show, industry expo and a B2B conference. Most people who help with sponsorship have one playbook. Colm's approach adapted to each format, without ever feeling like we were starting from scratch.
What mattered most wasn't just the sponsors we landed though we built a strong roster of 20+ sponsors across the events, it was that we had an actual sponsorship system. Every year got easier, because the system did the work the previous year's guesswork used to.
Stuart Dempsey - CEO NEXUS Games Conference | GamerFest Dublin | TechLabs Expo 🇮🇪
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"Orbit isn't just a collection of templates. It's a complete system."
“The part that stood out to me the most was the valuation spreadsheet. As someone who's spent years trying to sell sponsorships for community sports events, I've always struggled with putting an actual dollar value on our inventory.
Orbit gives organisers a logical framework to understand what their assets are worth. It takes something that often feels subjective and turns it into a process.”
David Finlay - President / Founder | GameBreakers Network INC and Kings Court Platform 🇨🇦
PRICING
Get the System. Land the deals.
One investment. Lifetime access. The tools to close sponsors for years to come.
ORBIT BLUEPRINT
The Playbook
The complete Orbit system. Every strategy, tool, template and proposal deck you need to find sponsors, price your packages and close deals.
€1,500
+VAT (where applicable)
- Orbit Practical Guide
- Sponsorship Workbook (Excel)
- 13 Ready-to-Use Templates
- 3 Sponsorship Proposal Decks (PowerPoint)
MOST POPULAR
ORBIT ACCELERATOR
The Guided Path
Everything in Orbit Blueprint plus a 90 min 1:1 strategy session with Colm and follow-up support emails to keep you on track as you move through the process.
€2,650
+VAT (where applicable)
- Everything in Orbit Blueprint
- + 90 minute strategy review session
- + 3 follow up support emails
ORBIT SIGNATURE
Side by Side
Full, hands-on 30 day guided implementation of the Orbit System, not a single call but a series of working sessions built around your event.
€12,950
+VAT (where applicable)
- Everything in Orbit Blueprint
- + 30 day hands on implementation support
- Direct support from Colm throughout
- Limited to one client per month
FAQ
Questions. Answered.
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Absolutely. Orbit was built with real-world events in mind not just big budget productions.
Whether you're running a community festival, a local sports event or your first conference, the frameworks and tools inside Orbit scale to your context. Small events have real sponsorship value. Orbit helps you find it, price it and pitch it.
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No experience needed. The Practical Guide walks you through the entire process from the ground up why sponsors say yes, how to approach brands, how to structure your ask and how to close.
If you've struggled with sponsorship before, you'll find out exactly why and what to do differently.
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As soon as your payment is complete you will receive a zip file for instant download. The complete system, all files for you to start using straight away.
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The Practical Guide is a PDF. The Workbook is an Excel file (.xlsx) that works in Excel or Google Sheets. The templates are a mix of Word (.docx) and PDF formats. The proposal decks are PowerPoint (.pptx) files you can edit in PowerPoint, Keynote or Google Slides. Everything is fully editable.
Everything you need to know before you buy
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Yes. Once you purchase Orbit, the files are yours to use as many times as you need across different events, different seasons, different campaigns.
The system is designed to be reused and refined. Most users find it gets more valuable the more they apply it.
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Orbit works at any stage. If you're mid-campaign, the templates and workbook can slot straight in update your packages, professionalise your follow-ups or use the proposal decks for your next pitch.
If you're starting fresh, work through the Practical Guide first and build from the foundation up.
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Orbit is a self-contained system designed for independent use.
If at any point you'd like a second pair of eyes on your strategy, want to talk through your specific event or feel like you'd benefit from some direct support alongside the system, I offer both one-to-one strategy sessions and hands-on implementation support.
Just drop me an email and we can take it from there. You can reach me on colm@ancairesponsorship.com.
READY WHEN YOU ARE
Your next sponsors conversation starts here.
Stop losing deals you should be winning. Orbit gives you the strategy, tools and confidence to approach brands like you mean it and close them.
Instant digital delivery · Fully editable files · Use across every event